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About
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Supplier

UNFI UpNext™

Thank you for your interest in becoming an UpNext Supplier.

Please complete all of the required (*) questions below and click Submit.  Email price lists, sell sheets and other documents to UpNextCanada@unfi.com. Please note incomplete submissions will not be reviewed.

Basic Information

Company’s Legal Name *

Brand Name *

Full Name *

Email *

Website URL *

# of Years in Business *

Yearly Sales (specify retail or wholesale) *

Brand Information

What is your story - the inspiration for your brand/product? *

Sustainability Focus *

Do you have any certificates? Please check all that apply *

Certified Minority Owned

Certified Women Owned

Certified Disabled Owned

Certified LGBTQ2S+ Owned

Certified Indigenous Owned

Certified Veteran Owned

Certified B Corporation

1% For the Planet

Other

None of the above

Do you currently work with UNFI? *

Yes

Product Information

What category are you in and who is your direct competition? (products exactly like yours)*

How is your brand/product unique and what makes you a category disruptor? *

What is the shelf life at production? *

Temperature products are shipped at? *

Temperature products are sold to consumers at? *

Case Pack: *

Unit Size: *

Gross Case weight: *

Suggested Retail Price: *

Are your UPC’s GS1 Certified? *

Yes

Sales Information

Do you have an internal sales team? If so, where are they located?*

Do you have a broker? *

Yes

Provide broker name(s): *

What retailers do you plan on getting your product on shelf by the end of Year 1 at UNFI Canada? What is your plan for achieving that? *

What are your targeted sales number with UNFI Canada at end of year 1 (think case sales to retail)?*

Do you have a go to market strategy or plan mapped out? (e.g. campaigns to build visibility credibility)*

How do you market your brand to consumers?*

How do you market your brand to retailers?*

How did you hear about UpNext?*

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UNFI UpNext™

Thank you for your interest in becoming an UpNext Supplier.

Basic Information

Brand Information

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Better food.
Better future.